Module Title:   Understanding Strategic Management

Module Credit:   10

Module Code:   MAN0208M

Academic Year:   2015/6

Teaching Period:   Semester 1

Module Occurrence:   A

Module Level:   FHEQ Level 6

Module Type:   Standard module

Provider:   Management

Related Department/Subject Area:   School of Management

Principal Co-ordinator:   Dr Deidre McQuillan

Additional Tutor(s):   -

Prerequisite(s):   MAN0130L     MAN1061L     MAN1073L

Corequisite(s):   None

To develop an understanding of, and abilities in, the theory and practice of contemporarystrategic management.

Learning Teaching & Assessment Strategy:
The module is delivered through a combination of lectures, student-centred seminars, and directed private study. Your learning is supported during seminars through discussion of staff-selected case studies and assessed oral group presentations of student-selected case studies. Strategic management theory and models will be applied to the chosen case studies. Some oral feedback is given in seminars. Written feedback is given via the assessment of the group written and oral report. Blackboard is used to support all of the above activities.
All Learning Outcomes are supported by lectures, tutorials and associated reading. LOs 1, 2, 3 are summatively assessed by the group assignment which is based on case study analysis and the individual assignment which is based on a single company selected by yourselves. Oral skills and working as part of a team are assessed within tutorial activities and more formally through the group assignment which is presented and reflected on within tutorials to both the module leader and your peers. Oral formative and summative feedback is given during tutorials including in relation to the group assignment presentation. Groups also receive written summative feedback of the group assignment within two weeks of their presentation together with individual feedback directed to each member of the group. Written formative feedback is provided on the individual assignment after the assessment period. The module assesses Sustainability through content on CSR, ethics and triple bottom line.

Lectures:   12.00          Directed Study:   82.00           
Seminars/Tutorials:   6.00          Other:   0.00           
Laboratory/Practical:   0.00          Formal Exams:   0.00          Total:   100.00

On successful completion of this module you will be able to...

demonstrate a systematic understanding and knowledge of strategic management, particularly in the light of major contemporary debates such as those focused on business stakeholders, business ethics, corporate social responsibility, and sustainable development (ie the three pillars of sustainability/the triple bottom line approach that include the economic, the social and the environmental dimensions).

On successful completion of this module you will be able to...

select and apply appropriate tools, models, and theories to real business organisations and their strategic management.

On successful completion of this module you will be able to...

analyse, evaluate and synthesise a range of ideas and information, communicate effectively orally and in writing, and work successfully as part of a team.

  Coursework   70%
  Individual written report of up to 1,500 words
  Coursework   30%
  Group written project and oral report of 2,500 words
  Coursework   100%
  Supplementary: Individual written report of 2,500 words

Outline Syllabus:
Strategic Management Theories.
External environmental analysis.
International resource and capability analysis.
Strategy Dynamics.
Mission and objectives.
Business ethics.
Corporate social responsibility/sustainability as a `triple-bottom line` concept encompassing the economic dimension (eg the notion of economic justice); the social dimension (eg human rights, dignity at work, cultural diversity, and social justice); and the environmental (ie ecosystems, environmental protection/restoration, and intergenerational responsibility).
Organisational structure, style and people issues.
Knowledge, technology and innovation.
Developing Strategic Options.
Strategy evaluation and development - the prescriptive and emergent approaches compared.

Version No:  8